Let's go beyond compliance - Sustainability is a huge business opportunity!
During the Sustainability Week Asia in Singapore, on stage and in the hallways, there was one strong agreement among speakers and participants. Most companies are still in the game because of compliance - in order to keep their 'license to operate'. They are pushed by regulators, clients and the markets to provide their sustainability reports and commit to token targets.
If we want to turn the tide on climate change, we all need to go beyond that and understand one important thing:
Sustainability is one huge business opportunity!
The opportunities fall typically into three buckets: attracting & retaining talents, operational cost efficiency and exploring new markets. And all of them have a strong impact on profit. Once we realise this, the sustainability movement will be unstoppable!
How can we create this awareness? As a change management practitioner, there are a few simple insights:
If we want to turn the tide on climate change, we all need to go beyond that and understand one important thing:
Sustainability is one huge business opportunity!
The opportunities fall typically into three buckets: attracting & retaining talents, operational cost efficiency and exploring new markets. And all of them have a strong impact on profit. Once we realise this, the sustainability movement will be unstoppable!
How can we create this awareness? As a change management practitioner, there are a few simple insights:
- develop inspirational stories that are engaging together with the impacted groups of people
- translate the high-level targets and strategies into practical action at the front
- embark on the journey in small steps with small wins along the way
These points will keep the momentum and accelerate your results - in terms of climate impact and in terms of business outcome.
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