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Leveraging Your Entire Workforce to Accelerate Your Sustainability Journey

23/6/2023

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In my role as co-chairs of the SwissCham Climate Tech subcommittee, I had the honour to host a CSO Roundtable. We brought together industry leaders in Singapore to share their experience about how we can accelerate our sustainability journeys based on mindset shifts and organisational structures. With a new format that brought the panel very close to a small audience, all people in the room engaged in an open interaction on how organisations can work towards net zero targets.

Three major topics emerged:
  • Innovation is a key ingredient for success
  • Let's unleash the passion from bottom-up and middle-up
  • Create excitement and awareness on senior- and top-management level that sustainability is not only the license to operate, it's also the major opportunity for delivering success and results.
Here more thoughts along these themes...

Sustainability is admittedly a complex and multi-faceted topic; from small technical solutions to an ecosystem approach, on all levels the drive for sustainability adds complexity. The topic might be less daunting if we understand ESG as one single topic, instead of having separate approaches for E, S and G. And the major driving force is looking at it with a problem-solving lens. Looking at sustainability as the long-term business opportunity as in operational efficiency, market growth, and talent attraction.

When we look at the broad population in most organisation, the majority of front-line and middle management employees are full of ideas how we can do good; they have the insight, understand the barriers, and have the passion to find a solution. Unleashing this potential means that we need to create platforms that enable these people to become ambassadors, gather like-minded people around them, and develop autonomy in identifying solutions. It is as simple as removing the barriers of creating internal movements.

In this context, it has been mentioned that the senior- and top-management levels are often hindering these efforts, killing the energy by demanding short-term financial results. Here, efforts are necessary to convince our leaders to understand sustainability as a business opportunity. Focus on that future business reward and the money will flow automatically.

All three topics are major transformations - we are embarking on journeys that change people's minds, develop new cultures and aspire to bring more humanity in our ecosystem. The result can only be good!

What is your first step to action?
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    Tim

    Tim is a change practitioner in the area of innovation and excellence. He is working with teams to accelerate innovation, collaboration and agility.

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