Hive17 Consulting
  • Hive17
  • Core Programs
  • Sustainability
  • Change Management
  • Thoughts
  • About Hive17

[Case Study] - Delivering Value via Deep Understanding of your Customers

17/7/2020

0 Comments

 
Picture
This week, I have been working with a team to improve their operations. They are doing great at developing new products and services, though they felt unsure about how well they are designing for their customers. For this team, we are looking at a network of internal customers in different functions and business unit. How can we manage these stakeholders needs with agility and creativity?

We started with the 4Qs Framework: who we serve, what we serve, how we serve based on the question who we are. The team appreciated the structure in the thinking process and how this helped to identify where they need to direct their focus. For example, the team said, yes, we know who we are serving. Though, do we know them deep enough, do we know their daily work challenges? Based on this simple framework, we identified the gaps and defined the next actions.

As a next steps we took the discovery principles of design thinking and started the people-centric and creative process of defining the key users, their needs and their pain points. This gave the team a much clearer pictures where the opportunities are to generate value for these people; mapping the existing value propositions with the challenges of the stakeholders. This allowed the team to refocus their operations on the key elements that generate value for their customers.

How are you uncovering the real needs of your customers?

Thank you Anthony Coundouris and Fray Gill.
​Learn more about the Agile Innovation Campaigns
0 Comments



Leave a Reply.

    Subscribe
    Receive our monthly themed summaries of our thoughts: click!

    Tim

    Tim is a change practitioner in the area of innovation and excellence. He is working with teams to accelerate innovation, collaboration and agility.

    Categories

    All
    Change Management
    Climate Tech
    Cross Silo Collaboration
    Data Driven Decisions
    Design Thinking
    Digital Transformation
    Entrepreneurship
    Family Business
    Headspace
    Hybrid Innovation
    Intrinsic Motivation
    Lean Startup
    Mindfulness
    Neuroscience
    Operational Excellence
    People Excellence
    Positive Leadership
    Productivity
    Slowdown To Speedup

    RSS Feed

    Archives

    June 2025
    May 2025
    April 2025
    March 2025
    February 2025
    January 2025
    November 2024
    October 2024
    August 2024
    July 2024
    June 2024
    May 2024
    April 2024
    March 2024
    February 2024
    January 2024
    December 2023
    November 2023
    September 2023
    August 2023
    July 2023
    June 2023
    April 2023
    March 2023
    February 2023
    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    March 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    May 2019
    March 2019
    February 2019
    January 2019
    November 2017

© 2024 Hive17 Consulting Pte Ltd, Singapore (201318853R)
  • Hive17
  • Core Programs
  • Sustainability
  • Change Management
  • Thoughts
  • About Hive17