Where has that community feel been? Let's get it back

For a few months I observed a certain notion; a change that is forming and starting to emerge. And last week, a friend of mine shared a story that greatly describes my notion. Here is the story.

My friend is regularly working in two different sites which are not far from each other and yet are very distinct. One day he met a colleague at the northern site, which has recently moved jobs from the southern site to here. My friend asked her, how is she experiencing her new job? She replied that she has only been here for 2-3 weeks and has observed one big difference: the people are much more open, the people are collaborating with a closer knit, and as a result, decisions are made much faster. When asked, what she thinks makes the difference, the answer was astonishingly simple. She expressed that she also observed that the lunch routine is different. At the southern site, most people organise their individual lunch from home or delivery, because there is no cantine that everyone can use. At the northern site, the company is providing a nice canteen and everyone is having their lunch there together. The managing director of the site is a regular visitor. As a result, the MD and everyone else is easier to approach and the people simply feel closer to each other.

I love this story! A great example of how culture is defined and influenced. Hofstede has defined four elements: values, stories, routines and artefacts. And here we clearly have the latter two present: routines as in going to have lunch with your colleagues on a regular basis; and artefacts in form of the canteen itself, a place to gather as a community.

I can feel that we are starting a period where people are longing for a community feel.

Why is that? In my observation, over the last 2-3 decades many companies and manager have created the routine to talk about individual performance, paying out individual bonuses, developing talents in their individual careers, defining individual role descriptions, etc. All this has fostered a strong individual thinking. We went away from achieving results in teams, focusing on the success of the company, and caring for all people in our different communities.

The recent pandemic then created a stronger awareness of this situation - hey, it is actually not so fun to do everything by ourselves; it makes us insecure. Let's come together again! In a community, we feel more protected, we have more fun, we can leverage more skills and experiences - we can be strong.

How can we bring this community feel back into our organisations? Here some ideas:

• Define team goals; and discuss how everyone can contribute to them
• Develop job descriptions for the entire team which provide a scope of the areas the team should focus on
• Consolidate and beautify common areas like coffee places and canteens; this will bring more chance encounters and more connectivity between people
• Establish communities of practice where experts and peers can exchange knowledge and experiences
• Go out and have a short talk with your neighbour; at work, at the cafe, near your home

How do you think we can bring the community feel back?